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Tracing the racist tactics of the tobacco industry
Following the examples highlighted in Read Between the Lies, Truth Initiative traces the racist tactics of the tobacco industry.
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Young People Celebrate What Quitting Vaping Means to Them in New truth® #ThisIsQuitting TikTok Challenge
As momentum around quitting e-cigarettes mounts, truth is inspiring young vapers to get creative with a TikTok challenge and an innovative resource to quit.<
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How digital tools can help tobacco users quit for good
With annual quit success rates at roughly 7%, new digital-based quit tools — everything from online social communities to text message-based programs — are h
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Black leaders and public health groups call for ending menthol cigarette sales
Many prominent Black civil rights leaders, faith leaders, public officials, and public health experts are calling for the White House to stop delaying and en
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4 ways the entertainment industry can protect young viewers and combat youth nicotine addiction
The youth vaping crisis must be confronted, and the entertainment industry has the power to change the picture for good.
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Tobacco industry using sponsored content in major media outlets to shift public perception and makeover its image despite continued sale of harmful products, Truth Initiative research shows
Big Tobacco is turning to sponsored content in America’s most prestigious news outlets to rehabilitate its poor image and continue efforts to mislead the pub
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Tobacco use in New Jersey 2023
An up-to-date look at tobacco use rates, tobacco control funding, tobacco laws, cessation statistics, and tobacco tax in New Jersey.
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Back on tour: truth renews partnership with High School Nation
The truth® campaign is again partnering with High School Nation, a traveling music and arts festival that exclusively visits high school campuses
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New Truth Initiative Study Finds JUUL Use Doubled in One Year as Tobacco and Nicotine Use Among Youth Reaches Highest Level in Decades
The percentage of teens and young adults aged 15-34 who have ever used JUUL more than doubled between 2018 and 2019, according to a new study published in JA
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Youth Across America Rally Over Vaping Epidemic for truth® National Day of Action
Youth activists are taking the #DITCHJUUL rally cry to their campuses and communities across the country, with more than 200 events happening this week.
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Next chapter begins as tobacco control leader becomes Truth Initiative
The American Legacy Foundation has delivered creative and effective public education messages to youth and young adults through its truth® campaign for 15 ye
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Our Team
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Christy Hartsell
Christy Hartsell is responsible for leading our efforts to engage with companies, government entities, foundations and other organizations to provide critica
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