Truth Initiative is America’s largest nonprofit public health organization committed to making tobacco use a thing of the past.
In our fight to end tobacco use, we focus on the issues that matter most. We constantly monitor, investigate and analyze the latest topics and trends in tobacco and substance use.
Get the latest facts and analyses on the most important issues in tobacco and substance use.
We give young people the facts about tobacco and the industry behind it, engage individuals and groups to make change in their communities, innovate ways to end tobacco use and join forces with collaborators committed to a tobacco-free future.
Truth Initiative Schroeder Institute®
Enlist in our movement, explore youth activism programs, share quitting resources and learn about more ways you can get involved.
Sign up for our newsletter
Young adult cigar smoking trends underscore the need for flavor regulations
What’s the harm in hookah? How risk misperceptions relate to rising use
How effective are tobacco control policies?
How Twitter can help de-normalize menthol cigarettes
Who goes to vape shops?
3 innovative ways a DC consortium is tackling tobacco use disparities
Doctors’ offices: A missed opportunity in tobacco control
How to reduce tobacco use in "social smokers"
Widespread use of flavored products in young tobacco users