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  1. News Article News Article Research & Resources

    Truth Initiative partners with American Heart Association

    Truth Initiative and AHA/ASA are collaborating to increase awareness about tobacco’s impact, especially on the African-American community.

  2. News Article News Article Research & Resources

    How quitting nicotine can improve mental health

    Quitting can alleviate symptoms of nicotine withdrawal and lead to long-term improved mental health, and free, anonymous quit support tailored specifically t

  3. News Article News Article Research & Resources

    What is Zyn and what are oral nicotine pouches?

    As youth e-cigarette use remains a public health concern a different type of flavored nicotine product is gaining popularity: oral nicotine pouches.

  4. News Article News Article Research & Resources

    Meet the North Carolina Rep. taking on tobacco on the industry’s home turf

    Alma Adams, a two-term U.S. representative from North Carolina, has long been an advocate for tobacco prevention.

  5. News Article News Article Research & Resources

    Mental Illness Awareness Week: The surgeon general on stigma

    U.S. Surgeon General Vivek Murthy discusses the importance of mental health and combating the stigma surrounding mental illness.

  6. News Article News Article Research & Resources

    Back on tour: truth renews partnership with High School Nation

    The truth® campaign is again partnering with High School Nation, a traveling music and arts festival that exclusively visits high school campuses

  7. News Article News Article Research & Resources

    Helping youth activists spread the truth about tobacco

    truth® is now taking applications for the second annual National Summit on Youth Activism, scheduled for July 12-16 in Orlando, Florida.

  8. News Article News Article Research & Resources

    #NoMentholMonday: How menthols create challenges for smokers who want to quit

    The targeted marketing of menthol cigarettes to African American smokers creates unique challenges when it comes to helping those smokers quit, according to

  9. News Article News Article Research & Resources

    New report: Tobacco industry spends nearly $1 million per hour marketing tobacco products

    The amount the largest tobacco companies spend on marketing and promotion of their products in the U.S.

  10. News Article News Article Research & Resources

    Where we stand: Little cigars, cigarillos and cigars

    Truth Initiative lays out the policies it supports with respect to little cigars, cigarillos and cigars

  11. News Article News Article Research & Resources

    Where we stand: Tobacco and the cancer moonshot

    Truth Initiative is urging the National Cancer Moonshot Task Force to take immediate action to emphasize tobacco control in the initiative.

  12. News Article News Article Research & Resources

    Many young people turn to nicotine to deal with stress, anxiety and depression, but don’t know it may be making them feel worse

    A large majority of young people who have used e-cigarettes started vaping because of feelings of stress, anxiety or depression, and many continue vaping to