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The economics of tobacco: what education and income tell us about smoking
Despite decades of progress in the fight to end tobacco use, much work remains, particularly among lower income households.
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Tobacco-control efforts need to double down after CDC recognizes success in reducing cancer rates
The Centers for Disease Control and Prevention touted the role that tobacco-control efforts have played in reducing cancer rates in the United States, an ack
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#CATmageddon: How smoking could make cat videos a thing of the past
With the #CATmageddon campaign, truth continues to use the truth about tobacco to engage teens to help end tobacco use.
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On the move: Truth Initiative finds new creative office space in D.C.'s Chinatown
The public health organization behind the truth® campaign, Steven A.
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Effort to get teens to “left swipe” tobacco earns 2 top awards from PR week
The public relations campaign behind the truth® campaign’s “Left Swipe Dat” took home two awards for inspiring youth to end tobacco use, winning campaign of
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Where we stand: Federal collection of electronic nicotine delivery systems marketing & product data
he Federal Trade Commission (FTC) has collected information on the sales and marketing expenditures of cigarettes and smokeless tobacco products and reported
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Truth Campaign snags 2 Ogilvy Awards
truth® won two Advertising Research Foundation David Ogilvy Awards for its truth campaign inspiring youth to end tobacco use, including a Gold in the New Aud
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Vans launches limited-edition sneakers in partnership with truth
Creativity speaks louder than words.
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truth campaign grabs 4 Effies, 2 Big Apple Awards
The truth campaign picked up 4 Effie Awards and 2 Big Apple awards for its campaign encouraging youth to reject tobacco use
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Boston raises tobacco-buying age to 21
By raising the legal age of sale for tobacco to 21, Boston lawmakers have found an apt way to close out a year when teen cigarette use again reached historic
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Summer truth tour takes on tobacco use with one goal: Finish smoking for good
School’s out, summer is here - which means a crew of truth® “tour riders” are hitting the road to connect with more than one million young people on the Vans
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Two Gold CLIOs for Truth Initiative’s public education campaign: truth®
Just as it launched a new corporate brand identity and new a website for speaking, seeking and spreading the truth about tobacco, Truth Initiative was awarde
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