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  1. News Article News Article Research & Resources

    The economics of tobacco: How does where people live and work impact smoking?

    While overall smoking rates have declined across the country, the pace of progress can be drastically slower, or nonexistent, depending on where people live

  2. News Article News Article Research & Resources

    Two years after the ban: How CVS continues to take on tobacco

    When CVS announced its plans to ban cigarette sales in 2014, the media took note.

  3. News Article News Article Research & Resources

    Journal article makes case for holding tobacco companies responsible for toxic waste

    Tobacco producers should be held to the same environmental cleanup standards as other toxic waste products, according to a special communication published in

  4. New surgeon general’s report highlights the need for evidence-based quit programs, deems e-cigarettes not a cessation tool

    The surgeon general’s report on tobacco cessation underscores the need to help Americans who smoke and the millions of teens using tobacco products, primaril

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    Digital Quitting Program

    Here's the truth: Quitting nicotine isn't easy, but it can be done with the right support. We know because we’ve helped millions of people stop using commercial tobacco through proven-effective programs. If you or a loved one is ready to quit smoking or vaping, using oral nicotine pouches or any tobacco product, or you’re looking for ways to help support your community in quitting, you’ve come to the right place.

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    Partnership opportunities

    ​Want to join forces with us? We engage with partners in many ways, such as collaborating on our iconic truth gear, creating customized prevention education curriculum and sharing the stage at our high-profile discussion series events, just to name a few. Explore our partnership opportunities and see how states, territories, and top brands and organizations stand out by standing with us.

  7. News Article News Article Research & Resources

    Tobacco industry has fueled false claims that eliminating menthol cigarettes will put Black Americans at greater risk from law enforcement

    False claims that eliminating menthol will lead to greater risk from law enforcement for Black Americans are protecting the commercial gain of the tobacco in

  8. News Article News Article Research & Resources

    3 ways JUUL harms the environment

    As sales of JUUL skyrocket alongside surging youth e-cigarette use, the risks e-cigarettes pose to the environment will only grow.

  9. Fact Sheet Fact Sheet Research & Resources

    Tobacco use in Texas 2021

    An up-to-date look at tobacco use rates, tobacco control funding, tobacco laws, cessation statistics, and tobacco tax in Texas.

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    Website Policies

    Terms and conditions, privacy policy and DMCA notice

  11. News Article News Article Research & Resources

    2018 tobacco-free grants for minority-serving institutions, community and women’s colleges

    Truth Initiative is accepting applications for grants to women’s colleges, minority-serving academic institutions and community colleges to adopt tobacco-fre