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New study: Price increases can reduce underage e-cigarette use

Higher e-cigarette prices and taxes can reduce the number of days teens use e-cigarettes and decrease current e-cigarette use

Unvaping America’s Youth

E-cigarettes drive overall youth tobacco use to highest rate in nearly two decades

New data from the 2019 National Youth Tobacco Survey show that 31.2% of high school students and 12.5% of middle school students are using some type of tobac

56 Health and Other Organizations Back Trump Administration Plan to Remove Flavored E-Cigarettes from the Market

56 public health, medical, parent, educational and other organizations expressed strong support for the Administration’s plan to remove flavored e-cigarettes

While less harmful than cigarettes, e-cigarettes pose several risks

A recent review of e-cigarette science by the European Public Health Association finds that e-cigarettes should not be considered safe.

Why is smoking still being glamorized in media and pop culture?

Even as national smoking rates have declined to record lows, there has been a pervasive re-emergence of smoking imagery on screens.

Played: This year’s video games glamorize tobacco use to youth

Participants in a new survey of video game players said they felt tobacco or nicotine was portrayed negatively in only 6.5 percent of games where tobacco use

Customizing a mobile program to help rural Alaska native youth quit tobacco

Truth Initiative is partnering with the Yukon-Kuskokwim Health Corporation to create a customized version of This Is Quitting, a mobile quit program for teen

3 innovative ways a DC consortium is tackling tobacco use disparities

To address local disparities in tobacco use, a coalition in Washington, D.C., is developing innovative methods for reducing tobacco use.

States to spend less than 2 percent of tobacco revenue on cessation and prevention

States will bring in $26.6 billion in payouts from the 1998 tobacco settlement and tobacco taxes, but will spend less than 2 percent of it on programs to cur

Young Activists Join with truth® to Demand Action on Menthol Cigarettes and Flavored Cigars

Youth and young adults deliver digital petition during in-person meetings with the White House and Congressional members.

truth and Vans team up to spread life-saving messages

truth® is a lifestyle brand. From the beginning, truth has been connected to music, gaming, sports, art and fashion.